Text Messaging Featured Articles
Court Appeals Stops Telcom Refunds for SMS Overcharge
Text messaging services are widely used as a means of communication for millions of people in their day-today lives. This technology offers an easily accessible and cost effective solution for all users to chat, enquire and get feedback or acknowledgment, or even communicate with businesses. SMS is a highly efficient mode of two-way communication, in addition to being an effective tool for enterprise users' work activities.
Survey: Want to Improve the Appointment Process? Try Texting
The process of scheduling an appointment for a visit to the doctor's office, or hair salon, or just about anywhere, is rarely an experience people enjoy. Calling the business might mean a quick answer from a receptionist followed by a long wait on hold, then comparing schedules to the office's and trying to find dates and times that line up. It can be time consuming, and even an ordeal for businesses with appointments booked far in advance, but it's a necessary fact of life.
Connected Farmer Alliance Set to Provide Help in Tanzania via SMS
There are certain tools that are fairly universal in terms of farming. The tractor, for example, comes quickly to mind, as does the plow and irrigation systems. But one tool that's making some surprise inroads is the mobile device, and the Connected Farmer Alliance (CFA) is looking to bring this powerful new farming tool to farmers in Tanzania through text messaging.
Why Text Messaging is Great for the Enterprise
The enterprise is now looking at the potential afforded with mobile messaging. Those teens that once developed thumb cramps are now writing core corporate strategy and executing on sales plans. It seems only natural to incorporate text messaging as a prominent communication channel.
As Its Business Potential Grows, Text Messaging Sees New Fees
Text messaging is one of the most ubiquitous forms of communication today, but surprisingly it has taken businesses a while to catch on to the trend. Slowly but surely, marketing and customer service departments have begun to take advantage of texting, and now-as more recognize the vast potential-come new costs associated with SMS and MMS.
New Bulk Messaging Software Hits the Market
SMS is considered a highly useful method of keeping in touch with people across globe, both professionally and personally. Recognizing the versatility this technology offers businesses, Indian SMS service provider SendGroupSMS.com recently unveiled its new bulk messaging software.
Ad Campaigns Face New Scrutiny After Thomas v. Taco Bell Decision
When the decision in Thomas v. Taco Bell was announced by the U.S. Ninth Circuit Court of Appeals last summer, it appeared that franchisors had achieved a victory. After all, the court ruled in Taco Bell's favor in a case dealing with spamming text ads to cellphone users when it found that the fast food company was not liable.
House Makes Update to Truth in Caller ID Act, Includes Text Messaging
Here's some good news for mobile users everywhere: the House of Representatives has approved an update to an existing bill, the Truth in Caller ID Act of 2009 that now protects consumers from receiving calls and text messages on their cell phones from a phone number that is purposely fabricated.
Nordstrom Integrates SMS Technology for Better Customer Experience
Retailers with brick-and-mortar stores are facing an incredible amount of competition from online merchants who are cutting costs to the bare minimum. While this is great for the consumer, it is getting increasingly more difficult to keep the doors of physical stores open. Established retailers are using different technologies as well an in-store experience to engage with their customers.
Browse the Web with Text Messages
Despite the best efforts of Internet service providers and cellphone carriers, there are many pockets of the world that lack reliable Internet access. A new project called Cosmos Browser offers a workaround by letting users browse the Web using only SMS. The browser runs on top of the Twilio service, which lets software developers make and receive calls and text messages using its APIs.
SMS Marketing Company Releases Free Text Messaging Platform
A that offers cloud call center products recently announced a free product that allows any business to send out text messages to its customers.
Los Angeles Considers Upgrading 911 Service to Support Text Messages
The City of Los Angeles is joining the nearly 100 other cities in the U.S. upgrading or considering upgrading their 911 service. Called Next Generation 911 (NG911), it is intended to "enhance the 911 system to create a faster, more flexible, resilient, and scalable system that allows 911 to keep up with communication technology used by the public," according to the 911.gov website.
Texting-Only Lane Appears in China
In our rapidly evolving society, behavioral shifts adapting to new technologies lead to unexpected consequences. One such example has been the adoption of cellphones and text messaging, and the phenomenon of the "distracted walker."
New Jersey Looking to Ban Unsolicited Text Messages
While text messaging is an incredibly useful technology, it's also one of those that can become a nuisance fairly quickly. Sometimes the tech makes something that is a nuisance to something quite a bit more sinister and even costly. The New Jersey state government is trying to make sure people and companies cannot harass, personally or commercially, through text message without the recipients' OK.
Blytheville Courier News Launches Service that Texts News Headlines to Subscribers
In Blytheville, Ariz., the local Courier News is trying out a new strategy to engage their readers: text alerts. Earlier this month, the news service launched the new TxtAlert program that subscribers can customize to fit their needs. Depending on which news topics the subscriber feels are most important to them, the program will deliver Courier News headlines and alerts, in addition to weather reports, sports scores, school notices, community events and more.
EPA's Motion to Dismiss Text Message Lawsuit Denied by District Court
The EPA recently underwent considerable scrutiny regarding its transparency practices after a scandal involving false identification in e-mail accounts and another regarding agency business being conducted with private e-mail accounts. Last October another lawsuit began when a nonprofit think tank accused the agency of destroying over five thousand text messages that contained public records.
SafeLink Health Solutions' Texting Program Expanded to Puerto Rico
Triple-S Salud, a Blue Cross and Blue Shield licensee in Puerto Rico, has made arrangements with TracFone Wireless and Voxiva to provide the SafeLink Health Solutions (SHS) service to eligible patients in Puerto Rico. These patients will have access to a cell phone and receive healthcare text messaging free of charge.
IPC Media Partners with Boku for 'Text to Pay' Initiative
As more and more parts of the world become connected through mobile devices, text messaging has grown into one of the most ubiquitous forms of communication. Capitalizing on the widespread and highly accessible nature of texting, businesses are now looking for more ways to take advantage of the technology. Mobile payments provider Boku has partnered with IPC Media to create a new "text to pay" feature for paying for print magazine subscriptions via text message without using credit or debit cards.
Users Get Creative with Emoji, May Signal Inroads to Customer Service
The use of emoticons first began to spread like wildfire when instant messaging arrived on the scene. The early days of user-to-user Internet communication demanded that people were able to express emotions without having to explain themselves through text.
SMS is Helping to Save Lives in Downtown Vancouver
In a campaign to save lives, the people of Vancouver, Canada, have found a new way to implement text messaging technology. The Vancouver Community Network (VCN), a non-profit dedicated to providing free Internet access to those in need, has developed an innovative street messaging system. The street messaging system, currently available in Vancouver's Downtown Eastside district, uses a Web-based platform to send SMS messages to those who are disadvantaged or living on the streets of Vancouver.
US Carriers Compete with Unlimited Data, Texting Plans
Competition in the U.S. mobile carrier market is fierce, with the top four players in the space constantly coming up with new plans to one-up the others and draw in more customers. Text messaging, which remains one of the most prominent forms of modern communication for users, is one offering carriers are using to get an edge.
Merchants Get Help Targeting Customers Through Text Messages
As of the last count, reports indicate that there are somewhere in the neighborhood of seven billion mobile subscribers around the world. This is an interesting number, since at the end of 2013, the population count was somewhere in the neighborhood of about 7.181 billion people. According to my calculations, that represents about 97.48 percent of the world's population that have a mobile subscription. A study conducted this year by Ericsson shows that a lot of people have several subscriptions with the capability of receiving SMS messages, so the above number is closer to 4.5 billion reported mobile users.
Text Messages Find Their Way into Popular TV Programming
In an era when high volumes of communication are conducted via text message, it is a pervasive element of our culture. And while it has taken hold as a communication fixture, it has been a challenge for filmmakers to incorporate in a way that feels natural. It's impossible to overlook this form of communication because it plays such a large role in real life, bringing about a whole new avenue for dramatic situations.
Texting Stays Strong as App Downloads Drop
When apps like Whatsapp and WeChat broke into the smartphone apps market, people thought they were seeing the future of instant messaging and communications. Who needs to pay for texting, when they can download an app that can send instant messages and has fun functionality? Sadly, for app developers, texting isn't likely to go away any time soon, as a recent report has revealed a bleak future for smartphone apps.
FCC Requiring All Wireless Carriers to Support Text-to-911 by End of Year
Callers will soon find it a lot more flexible to contact 911. Under new rules from the Federal Communications Commission, by the end of the year wireless carriers will have to support text to 911 services.
Pennsylvania Suburbs to Get 911 Text Messaging
Across the country, 911 centers have begun to implement new technology that enables mobile phone users to text in emergency situations. The Pennsylvania suburbs of Montgomery, Chester, Bucks and Berks counties are the latest to join the planned nationwide rollout of 911 texting.
An Open Rate of 98 Percent Gives SMS Marketing an Edge Over Email
Email will never step aside in the wake of some many SMS messages. However, when it comes to marketing, there are a lot of spam and junk mail options within the various email programs that are designed to keep what you do not want to see out of your reach. The problem for marketers is that this is one method that they use on a daily global basis to promote brands and attempt to increase sales.
Call Centers Should Take Texting Seriously
As more people adopt devices outside of the traditional phone system, it's important for customer service centers to support more than one type of contact method, whether it's phone calls, social media, email or even text message.
Disaster Talk to the Rescue
DisasterTalk is a texting app, developed to offer fast, instant phone to phone communication in a unique way.
HealthCrowd Confirms that Medicaid Patients are Equipped for Text Messaging Services
Assisting the Medicaid population is not always easy, as low-income families are often difficult to consistently remain in contact with. One possible solution could be to use email and even text-messaging to communicate with them better. While many worry that lower-income families aren't equipped with the necessary technology, HealthCrowd is seeking to employ a text-message-based patient engagement strategy and has found that 86 percent of the Medicaid population could access SMS messages.
Don't Miss Out on the Next Big Telecom Opportunity
There is a silent battle going on today in the telecom space, and many telecom giants don't even realize they're losing it. The battle is over the rise of text messaging technology-both via traditional SMS and the Internet-and how to turn the medium into a revenue-relevant product. Telecom companies, in large part, have responded to the popularity of messaging services by hiking up prices for texting and data. This pits them against a rising wave of more affordable messaging alternatives.
goTenna Allows Phone Communication Without Service
As hard as phone companies have tried, there are large areas of the world that still do not have adequate wireless coverage-or any coverage at all. The goTenna attempts to compensate for that fact by providing a new method of mobile communication that does not rely on wireless networks.
MeTesto Launches Professional Text Messaging Service
MeTesto recently announced the launch of its professional business text messaging service. The original MeTesto service allowed individuals to schedule text messages that the services would send to a person's contacts according this or her schedule. Now, the Professional service, for organizations and businesses, extends that idea by allowing corporations to utilize contact management, sort contacts by various demographics, and manage employees with permission levels and capabilities.
New Long Code Text Message Platform Intros in US and Canada
Business text messaging is one of the best marketing and communications methods available, as it may help you to build stronger global relationships. The text message allows you to share news, updates, ideas, and special offers with customers and with people who express interest in signing up for your company's services.
Text Messaging: Customer Service's Next Big Thing?
Text and SMS messages have meant quite a bit to customer service, but mainly only in one direction: the outbound. While it's becoming increasingly common practice to use text messaging systems as a means to keep customers apprised of the status of orders or similar issues, it's much less common to see customers sending text and SMS messages to a company in a bid to obtain customer service information. Now many are calling for just such an option to be put into place, and ultimately, may prove to be a move that shakes up customer service as we know it.
Text Messaging Could Actually Improve Grammar and Spelling Skills
Most everyone who comes in contact with the youth of today is familiar with said youth's abject fascination with the smartphone. Constant clicking, sending and receiving of messages and a constant flood of social media activity are part and parcel of the package when it comes to the young and devices. But while text messages like "L8R D00D" might seem like gibberish, these texts might actually be having a positive impact on language development and usage skills.
Former Cop Develops TrackerAssist App Using SMS
The TrackerAssist safety app is designed for use as an electronic medical alert for the sick and elderly, as the emergency alert services on the device immediately inform emergency services, family members and any other designated contacts. The emergency alert includes the user's current location, and is sent through SMS, email or both.
7 Creative Ways Text Messaging is Being Used Today
There's a reason why text messaging has endured despite newer communication technologies. Short messages that just about everybody can receive, no matter the cellular provider or phone, is a foundational technology like email. There are so many possible use cases for the technology, it is only limited by the imagination.
Android SMS Tracker App Offers Ultimate Parental Control
Smartphones are becoming more commonplace in the mobile phone market, and children are receiving phones at younger ages than ever before. Just as phones' capabilities for speed and browsing are raised, so too are the concerns of parents on what exactly their child is being exposed to.
Twitter in Class Action Suit for Sending Texts to Recycled Wireless Numbers
Many laws have been put in place to give consumers recourse if a company causes them harm-such as a product or service they offer being defective or not carried out properly. The Telephone Consumer Protection Act 1991 (TCPA) is one such law, which was signed by President George H. W. Bush to restrict telephone solicitations and automated systems, and has since been amended to include text messages.
Taco Bell Off the Hook for Text Messaging Scandal
Last week, a federal appellate court made the decision that Taco Bell was not responsible for a mass-texting campaign that a mobile-marketing agency called Ipsh allegedly sent out to consumers.
Digitonic's AMVS Tool as a SMS Contact Center Solution
Texting is one of the simplest and most useful means of mobile communication. Short messaging service (SMS) is more popular today than ever before with millions of users worldwide exchanging electronic messages daily. With nearly every American having a mobile phone, it is no surprise that there are so many companies increasingly choosing to market their products by text. SMS is often used as part of a Direct Marketing campaign to drive sales.
New SMS Worm Discovered for Android Smartphones
Where would we be today without text messaging? These brief, electronic messages sent mostly through mobile phones have revolutionized the way we interact with each other. Over time, SMS technology has become a global phenomenon and a standard way to exchange messages amongst cell phone users.
Anti-Smoking SMS Service Proves Nearly Twice as Effective as Traditional Methods
These days just about everyone is aware of the negative health impacts of smoking cigarettes, but that doesn't make quitting any easier for smokers. Of course there are various support programs that offer smokers the tools and encouragement necessary to begin the long road of becoming smoke-free, and one of the newest additions to this list is called text2quit, developed by Lorien Abroms. This program has been going on since some time in 2011, but now the program has the added proof of legitimacy as the conclusion of a study confirms that the program is more than twice as effective as traditional anti-smoking literature techniques.
FTC Announces Settlement in Text Messaging Scam
Earlier this week, the Federal Trade Commission announced that it had settled a prominent text messaging scam to the tune of $10 million.
EmergiTech Announces New Text Messaging Capability for IP9-1-1 System
EmergiTech, a major player in public safety software development, recently introduced a new text messaging capability for the IP9-1-1 System.
Officials said that EmergiTech's IP9-1-1 software system has been designed to be an easy-to-use, comprehensive and highly scalable software-based solution for emergency call centers.
Australia Cracking Down on Text Message Rates
A news report from the Herald Sun this week revealed that many Australian companies are charging people outlandish rates for text messages, and the Australian Competition and Consumer Commission (ACCC) is trying to do something about it.
Text Messaging Added to Insurance Agency System
EZLynx has announced a new way for insurance agencies to communicate with their customers via SMS messages by adding EZLynx Text Messaging to its Insurance Agency Management System.
Text-to-911 Coming to Yuma, Arizona
People have become reliant upon text messaging. But what happens when someone has an emergency situation, and, whether due to a need for silence or a just as a natural response, text 911? Unfortunately, in most areas across the United States the text message won't go through to the 911 land line, leaving the endangered person without the necessary emergency response. The situation is beginning to change though, with limited text-to-911 services being deployed in some areas across 16 states.
Tecma Group Makes Manufacturing Information Available Through SMS
Transparency was not a word the corporate environment gave much attention in the past. Even if they were guilty of something, there was plausible deniability that somehow let them get away with their transgressions. But in a world where there is 24-hour news coverage, social media, and mobile cameras that can capture HD images, it is best to admit any indiscretion as soon as it happens, because any delay means the version that gets out is going to have a sensationalized spin on it.
Text Messaging Alert System Introduced by Dominion Virginia Power
A couple of weeks ago on a Saturday night, I was sitting in my living room watching TV when, all of a sudden, I heard that irritating noise alerting everyone to an emergency broadcast message. I didn't see any message on the TV screen and then I realized that the sound was coming from my smartphone. I had just received a text message with the warning: "Flash flood alert for the next half hour." Maybe five minutes passed, there was a crack of thunder and the heavens opened up. There was a small river of water flowing down my street.
Vintage Cell Phone Market Buzzes with Demand
Customers lined up around the block for the latest smartphones may be missing out on the hottest trend in mobile communications - a resurgence of interest in old-fashioned handsets of just 5 to 20 years ago. It turns out that old Nokia, Ericsson or Motorola handset lying in a drawer may be worth as much as $1,300 on the retro cell phone market.
Sprint Plays Fast and Loose with Text Messaging to the Tune of $7.5M
Your opinion on marketing calls may depend on which side of the phone you tend to land. For those who want to market their products and services, telemarketing is still a viable option. For those who want to be left to make their own decisions on their own time, the same call is an unwanted interruption.
Apple Sued for Text Message Interference
Someone is actually suing Apple for the text-messaging trouble it has recently caused, claiming Apple's messaging system interfered with the delivery of texts after she switched to an Android-based smartphone.
Police Have Begun Texting in Crisis Negotiations
In recent years, more and more suspects have opted to text police negotiators, rather than talk to them on the phone.
Text Messages are Replacing Voicemail
I have a confession to make: I keep my voicemail account on my smartphone full so people cannot leave a message. I do this because there's no reason to use voicemail, and it just creates another communications channel I must check.
Why Text Messaging Software Can Improve Property Management
The thumbs of the younger generation may be doomed as text messaging created a whole new way to stay connected without the burden of eaves dropping parents. While social media has taken the lead for some, others have taken their text messaging expertise into the workforce. With new technologies advancing in this space, businesses can take advantage of this direct method of communication.
Sales Teams Can Employ SMS Smartly with the Right Solution
Texts can be used to facilitate customer feedback, offer promotional deals and status updates on customers' accounts or orders, and more.
North Carolina City Adopts Text Alert System
Automated outage management systems deliver enhanced customer service and cost efficiency. Recent studies indicate that 80 percent of utility customers prefer receiving outage and payment alerts via text instead of email or calls.
Money-on-Mobile Looking to Become the PayPal of India via SMS
In India, Shashank Joshi has founded Money-on-Mobile to deliver an alternative and viable platform to allow Indians to use their cell phones to purchase items, pay bills and more by taking advantage of the ubiquity of text messaging. Shashank Joshi and Harold Montgomery, the CEO of Calpian, the company funding Money-on-Mobile, have been highlighted in a great article by Cheryl Hall on the Dallas News.
Millennials are Reshaping How We Do Customer Service
The newest generation, known collectively as the Millennials, is shaping up to be a pretty formidable force. Soon, members of this generation will be your biggest customer base, and growing up tech savvy in a digital era means that they are going to look to customer service to cater to their technological needs.
Verizon to Provide 911 Texting Service in Allentown
One of the responsibilities of the Federal Communications Commission (FCC) is to make sure the most commonly used communications platforms are implemented to provide services for the citizens of the United States. This ensures municipalities across the country will be able to reach as many people as possible in the event of an emergency, as well as allowing individuals to contact emergency services. That is the case with text messaging, because it has now reached a point in which virtually everyone either uses it to communicate or has a device that makes it possible for them to do so.
Criminal Text Alerts Help Farmers in the UK
Online Watch Link (OWL) is a unique, Internet-based system that supports, invigorates and administers communitys and groups such as Neighborhood Watch, Business Watch and Farm Watch, enabling members to be part of a network that instantly shares information of incidents. Today, OWL is in use as an interactive tool for the U.K. police and local residents to help prevent and detect criminal acts using text messaging technology, according to Libby Lee from North Wales Police' Community Safety Team.
Convert Your Kindle Fire into a Text-enabled Phone with textPlus
If you don't have your smartphone with you when you're reading an e-book on Kindle Fire, but still want to send text messages or make a call, you don't have to worry. The Kindle Fire, a mini tablet computer version of the Kindle e-book reader, is now all set to function as a phone. And textPlus, a Wi-Fi carrier, has made this possible by adding calling and texting features to Kindle Fire.
What Does Texting Have to Do with Your Bank Account?
In our increasingly mobile lives, we rely on a number of different sources and tools to keep us connected and informed. Smartphones and tablets certainly help, and with the right apps we can often recreate the office environment on the road. With text messaging, we can quickly stay in touch with colleagues and collaborators.
Apple Patent Tackles 'Distracted Walking'
Whether you're guilty of it or not, we've all seen it happen: people walking along, paying no attention to where they're going because their attention is glued squarely to their smartphone.
TextGen Wins When it Comes to Customer Interaction
While smartphone apps seem to be taking center stage when it comes to customer interaction, simple text messaging is still one of the most popular uses of mobile phones.
Powerful SMS Parental Controls Come to iOS
Making sure kids and teens aren't spending all their time talking to friends and surfing the Web was hard enough when they were limited to desktop computers. But now that kids have access to smartphones, they can text each other and access the Internet from just about anywhere, and parents can't always hover over their shoulders making sure that they behave. That's why Awareness Technologies announced on Friday that it has re-released its popular parental monitoring and keylogger software WebWatcher for iOS devices, including iPhones, iPads and iPods running on iOS 6.0 or later. Previously, it was an Android-exclusive service.
When Student Texting is a Good Thing
Whenever technology is adopted by the younger generations, the media loves to scrutinize it and create hype when hype isn't necessary. In the 1990s, it was a bad idea to let students have access to pagers, or beepers. Nowadays students are armed with smartphones as part of their regular wardrobe. Perhaps older generations see these as tools that add to the degeneration of society, but in reality, mobile devices, and particularly text messaging services, are being used for good.
Text Messaging and the Public Record
Public records laws are generally in place to keep public officials accountable for their actions. It also ensures public money is used appropriately and that decisions are not made in contradiction to governing guidelines. However, there is some debate regarding when business is conducted outside of the standard process, because of the potential for information to land outside of the public record.
Malaysian Airlines to Update Families of Lost Flight Passengers with SMS
Many aviation experts consider the disappearance of Malaysian Airlines flight MH370 one of the most curious in aviation history. Experts are perplexed because the Boeing 777-200ER is one of the most advanced airplanes in the world, and it shouldn't have disappeared into thin air as it did. While the incident has been fodder for TV viewers for the past few weeks, the families and friends of the 227 passengers and 12 crew members have been in agonizing limbo waiting for any type of answer on what happened to their loved ones.
Text Messaging Can Drive Customer Engagement in Car Sales
Text messaging is both efficient and personal, and has many benefits that set it apart from calls and email. Unlike a phone call, it can be answered whenever the phone's owner has a free second. And unlike email, studies have shown that text messaging is read almost as quickly as it arrives, very similar to a call, while emails can sometimes get buried in an inbox.
Text Messaging is a Valuable Security Tool
Text messaging is such a big part of our culture when it comes to how we speak to each other. It's quick, effective, and has even transitioned into a useful marketing tool for businesses looking to tap into the saturated mobile market. Text messaging can go beyond the social means by which we use it when it comes to security.
Soon We Might Be Texting Smells with oPhone
Sometimes technology goes way out there, but what about the idea of enhancing your text messages with the power of smell?
British Columbia Launches E-Comm's 911 Text Messaging Service
In cases of emergency, the ability to contact 911 or a similar service can be crucial. But for individuals with hearing or speech impairments, this can be a particularly difficult task. Text messaging-enabled 911 centers have slowly been popping up in the U.S., but a widespread transition has not yet taken place. Across the border in British Columbia, Canada, however, the first 911 text messaging service has been launched for the hearing and speech impaired, using the solution E-Comm provides.
Brown Paper Tickets Announces SMS Ticket Sharing
Brown Paper Tickets, an online ticket and event registration service, announced this week its SMS ticket sharing service, Transfer-To-A-Friend. The service is faster than ordinary electronic ticket transferring apps and allows ticket holders to send authenticated tickets to any person with an Internet-ready phone.
Carrier Competition Drives Down Texting Plan Prices
Texting messaging just got a lot cheaper for some AT&T customers, and that's good news for any company that uses test messaging marketing, as it means these customers will be more willing engage in SMS business campaigns.
Want to Improve the Customer Experience? Try Texting
Have you ever been waitlisted, left to wonder if you'll ever get the call back? A long waiting list is usually indicative of a service in high demand from customers, but with that kind of popularity, it can be easy for businesses to slack on customer service, dealing with the quantity and putting the quality on the backburner.
AT&T Adds Unlimited Texting to International Mobile Numbers
For many, text messaging is only as convenient as the carrier company make it, but texters with AT&T service will be happy to know that their provider is upping its SMS game. Last week, the company announced it is adding unlimited international texting to all of its mobile share plans.
Text Messaging Might Be the Best Marketing Vehicle in 2014
Is text messaging the perfect marketing vehicle? At the moment, it might be.
Major Utility Will Use SMS to Deliver Service Warnings
A major thunderstorm or heavy snowfall can cause a power outage; high voltage transmission and distribution lines could be down, and at some sites public safety could be at risk. At such times, effective communication across utilities is imperative. Hence, to be in a state of preparedness and protect employees (internal and those in the field), Bluebonnet Electric Cooperative, has deployed an SMS alert service.
Mobile Operators Hope to Reconnect Syrian Families with SMS
Ericsson and mobile operators are providing communication assistance to the countless displaced families affected by the Syrian crisis.
Dannon Turns to SMS Marketing for 'Lego Movie' Campaign
Spreading product awareness and bolstering sales are two of the main goals of any company's marketing campaign, and increasingly companies are turning to text messaging to help achieve these goals.
Messaging Apps Not Worth the Security Risk
There has been a lot of debate over traditional text messaging versus messaging apps, and with the latest round of app hacks, you might think twice before turning to an app for your texting needs. Panda Security, a provider of cloud security solutions, has released information about malicious apps on Google Play that sign up users to premium SMS subscription services without their knowledge.
SMS Coupons Help Businesses Boom
For many businesses, text message coupons and offers are an integral part of SMS marketing. Text message marketing in general increases sales across the board, increases customer awareness, and allows customers to stay in touch. Coupons allow customers to access a special deal right from their phones without needing to leave the house remembering a piece of paper.
SMS Reading Project Helps Lift Literacy Rates in Remote Areas
Recently, an Australian-funded project found surprising success in lifting reading levels for school children in Papua New Guinea, using SMS services to communicate with teachers.
Mtalk.net Offers Simple, Speedy Way to Send Texts from Your Computer
An Italian-based technology firm, Messagenet S.p.A., recently unveiled its revolutionary mobile- and Web-enabled, cloud-based communications service. Mtalk.net offers registered users a free and permanent personal webpage address, which can then be clicked on by contacts who want to initiate a voice call or text message.
Love Is in the Air - And in Your Texts
It's that time of year again: Love is in the air, flowers and chocolates are being sold in droves, and restaurant reservations are filling up fast. And while many couples are finalizing their Valentine's Day plans, others are looking for new love. Online dating has taken the modern world by storm, and in the age of the smartphone, much of that online dating activity is conducted by phone-and by text.
FTC Levies Heavy Fine Against Text Spammer
While there are a number of positive uses for text messaging and text messaging applications, there are also plenty of people who have found ways to exploit the technology. Spam mail has long been considered the most annoying aspect of the Internet age. Those don't even come close to measuring up when comparing them to spam text messages. Unfortunately for millions of frustrated smartphone users, it seems as if spam text messaging is a method of trolling that is here to stay.
SMS Marketing on the Rise in South Africa
Embraced by teenagers and grandparents alike, text messaging has become a primary tool for staying in touch, allowing everyone to cross barriers in communications. It has also become the ideal tool for sending relevant information to potential customers.
Crisis Hotlines Adapt to the Texting Generation
Texting has found a prominent place in businesses and marketing campaigns, public outreach, and more, but people are still finding new advantages to the technology.
Insurance Agents Use SMS to Impress Consumers
Texting technology is making huge strides in business these days, arming agents and companies with unique new tools. The latest to benefit is the insurance industry, where independent agents are being pushed into the driver's seat with the use of smart mobile technology.
The Evolving Text-to-911 Era
It wasn't long ago that the National 911 Education Coalition reminded individuals through its checklist to avoid texting 911 dispatch centers. The technology is there, but not all dispatch offices have the means to use it. Besides, voice is more efficient in an emergency, and certainly a lot faster-so the Coalition tells us. The FCC is pushing towards a more modern approach to contacting 911 dispatch in an emergency, and has called upon providers to enable 911 texting by the end of 2014.
Apps Will Come and Go, But SMS is Here to Stay
There are many out there who argue that messaging apps will overtake traditional SMS and render the technology obsolete. But their reasoning leaves many holes, and fails to look at the bigger picture.
Going Omnichannel: Analytics Not Just for Phone Calls
Now that many, if not most, organizations have finally realized that they need to be analyzing their interaction with customers in order to yield important insights into how best to serve them, nearly all contact centers are using some form of quality management solution that includes analytics to "listen" to the interactions and yield intelligence.
TSG Global: How to Play the TCPA Game
The new Telephone Consumer Protection Act (TCPA) regulations, which went into effect last October, have tightened the reins on how companies can reach out to customers using SMS. In some ways, the new regulations have been a big help, particularly to consumers who had previously received a lot of unwanted spam text messages and had no concrete way to stop them. But while the new regulations protect consumers, they've also placed a new and sizable burden on companies that use SMS as part of their marketing or business strategies.
SMS is an Integral Tool for Travelers: Here's Why
With mobile texting a norm for information sharing, companies are realizing that using these services can be an integral tool to communicating with their customers, especially for those who offer services to world travelers.
ActivateTV Brings SMS and TV Together
There are two things people love: their smartphones and their TV shows. Motility Ads, which offers an all-in-one solution for creating engaging mobile ad experiences, has launched ActivateTV, a new turnkey advertising solution that harnesses the power of TV for mobile user acquisition through SMS.
Facebook's Android App Heightens SMS Privacy Concerns
Facebook, the largest social network in the world, is no longer today's most popular online social media site; that title is now going to Twitter. This microblogging service is now said to be the "most important" social site among teens who are its most active users. It appears that some adolescents and adults are abandoning Facebook over privacy concerns; for example, some are not happy with Facebook's Android app request to get permission to read users' text messages (SMS and MMS).
Emergency Alert Text Systems Should Include Family Members, Too
These days, texting has taken on new life as a tool that still keeps people in touch with one another, while also improving the ways we communicate with businesses, organizations, governments, and even household appliances.
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5 Reasons It is a Business Strategy Must
There are many solutions to accomplish the goal of attracting, retaining and building
loyalty with customers, but with the barrage of media out there, where does a business